qigo.

Personal Mobility Solutions.

 

 

Qigo is part of the ALD Automotive Group – a company owned by Société Générale – and offers suitable mobility leasing plans for private individuals and small businesses.

The brand communicates in a friendly, lively and colourful way. The symbol takes its idea from green traffic lights. Circular shapes are used as design elements for the brand language, referring visually back to the Qigo symbol, creating a focal point on photographs, and highlighting important messages.

 

Client:
Société Générale / ALD Automotive

Sector:
Leisure, Travel & Hospitality * Financial Services

Country and Date:
France, 2017

 

Team:
Matteo Siciliani * Client Director
Eduardo Salierno * Project Director
Francesco Carrano * Project Manager
Chris Scherer * Creative Director
Doing, Rome * Agency

 

Design Disciplines:
* Brand Identity
* Brand Communication
* Brand Experience Design
* Brand Personality Building
* Customer Engagement
* Digital Design
* Editorial Design

 

 

 

 

 

 

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