Tabilia is a corporate e-learning company focused on transforming compliance training into a strategic opportunity for growth, combining technological innovation with a strong human-centered approach. 
The brand identity was developed to reflect this dual nature: structured yet dynamic, precise yet accessible. The visual language translates complexity into clarity, positioning Tabilia as a reliable and forward-thinking partner for companies navigating an evolving regulatory and digital landscape.

The project began with a redefinition of the brand following its transition from E-CO E-learning Studio to Tabilia—a shift that marked not only a new name, but a broader vision. The identity system was designed to express continuity and transformation simultaneously, balancing established expertise with a renewed sense of innovation. Typography, color, and graphic elements were carefully calibrated to convey professionalism, adaptability, and a sense of quiet confidence.

At its core, the identity supports Tabilia’s mission: turning mandatory training into meaningful learning experiences that foster awareness, responsibility, and long-term value. 

The result is a cohesive brand system that works seamlessly across digital platforms, communication materials, and user interfaces—creating a consistent and recognisable presence that reinforces trust while enabling the brand to evolve over time.

Client:
Tabilia Srl / Società Benefit

Sector:
Education Services

Country and Date:
Italy, 2024

Team:
Client Director and Strategist: Eduardo Salierno
Creative Director: Chris Scherer

Agency:
Deepblue Works Srl, Rome

Design Disciplines:
• Brand & Identity Design
• Brand Communication
• Brand Personality Building
• Editorial Design
• Signage & Wayfinding Design
• Social Media Design
• Web & Digital Design
• Brand Design Manual

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